PR Coaching

PR Coaching

PR Coaching

Despite what some might think, PR is not a dark art, nor is it a perpetual whirl of launches, lunches and Bolli!

For those businesses who want to build up their in-house expertise or simply develop their understanding in order to manage external resource more effectively, we offer PR coaching to cut through the mystery and offer a practical approach to communicating with your target audience.

We will tailor make a training course to suit your needs, whether it be for local managers or senior executives, and because we’re PR people, we’ll teach you ‘the practice’ not the theory.

Modules include:
• Setting the strategy
• Choosing the right targets
• Managing the message
• The media agenda
• Writing a good press release
• How to ‘sell-in’
• Media do’s and dont’s